Who are Vineyard Vines and why did they Partner With Club Car?

Who are Vineyard Vines and why did they Partner With Club Car?

In December 2017 Vineyard Vines partnered with one of the world’s leading manufacturers of golf cars, Club Car. An unlikely partnership you might think, as Vineyard Vines is best known for its colourful clothing and pastel pink whale logo. The distinctive styling is sure to make it one of the more popular new club car golf carts for sale in 2018.

With a strong passion for golf, the iconic brands joined forces to produce a very special, limited edition Vineyard Vines Patchwork Onward golf cart. Featuring its signature patchwork heritage print, the cart will be offered for sale through the company’s catalogue, as well as through Club Car and their selected dealers.

“Club Car is a classic brand and we have always been a fan of their expression of freedom and fun. We’re thrilled to be working with a company that aligns with so many of our core values and offer our customers a new kind of ‘Every day should feel this good’ moment, ” said Shep Murray, vineyard vines CEO & co-founder. “Partnering with Club Car was a natural fit for us,” said Ian Murray, vineyard vines CEO & co-founder. “We’re excited to bring to market a new collaboration that represents our commitment to living the Good Life.”

“Our relationship with vineyard vines brings a fun twist to Club Car and the Onward brand,” said Ross Atherton, consumer vehicle leader for Club Car. “Like vineyard vines, Onward is a brand that resonates with fun, on-the-go types and outdoor enthusiasts and families so we think it’s a perfect match.”

The vehicle has been created for a range of lifestyles from gated communities to avid golfers and will sell from $12,399 for the electric model and $12,999 for the petrol version.  This classic golf cart has been designed with plenty of space and its colourful exterior makes it suitable for use on or off the golf course.

Who are Vineyard Vines?

In 1998 two brothers, Shep and Ian Murray decided to take a break from corporate America and begin making ties that embraced fine living.  Vineyard Vines, which began on Martha’s Vineyard now offers an exclusive range of clothing and accessories for men, women and children.  Their range is distributed in more than six hundred stores throughout the world through a seasonal catalogue which is available online at vineyardvines.com

About Club Car

Ingersoll Rand advances consumer’s quality of life by creating comfortable, sustainable and efficient products. Ingersoll Rand was recently recognized for the sixth consecutive year by Fortune Magazine as one of the World’s Most Admired Companies

Ingersoll Rand is a $13 billion global business committed to a world of sustainable progress. Club Car® is one of the most respected names in the golf industry.  Their range of new golf carts includes consumer and commercial utility vehicles, multi-passenger shuttle vehicles, rough-terrain and off-road utility vehicles and street-legal low-speed vehicles for commercial and consumer markets.

For more information, visit www.ingersollrand.com or www.clubcar.com. Club Car is a division of Ingersoll Rand, and is located in Augusta, Georgia.

This entry was posted in New Golf Carts.